As England settles into a second lockdown and other parts of the UK grapple with how life should look until vaccines are widely available, advisers with ambitions to grow their businesses have had to review their strategies.
A recent survey suggests that three quarters of advisers are struggling to sign up new clients because of the pandemic but our own conversations with advisers indicates this figure could be closer to nine out of 10.
Not all advisers are struggling. Those that are doing well have adapted quickly and focused on tactics that are delivering results. They have shared their insights and approaches in a free-to-download guide we’ve just published entitled ‘The Insiders’ Guide on How to Grow Your Business During Lockdown’. The guide brings together a wealth of collected wisdom from experts, plus advice, tips and case studies.
The issues raised in the guide were the focus for a news article in last week’s FT Adviser. It highlights why it’s more important than ever for firms to attract new clients, regardless of how long the pandemic lasts.
What works: three advisers share their tips
Three advisers who are not experiencing a lockdown lull share their insights in the guide. Here’s a snapshot of the main activities that work for them:
Tom Senogles, Efficient Portfolio
Kate Gannon, Themis Wealth Management
Mark Finster, Helm Godfrey
The full case studies in the guide make very interesting reading and include much more detail. In addition, the guide offers insights from a multitude of sources and is full of tips for advisers from firms large and small.
I’d really welcome your feedback on the guide, or perhaps you would like to share some of your own tips. Either way, please get in touch via info@portfoliometrix.co.uk